Pricing index

Xbox Game Studios regional pricing index

How Xbox Game Studios prices outside the US, market by market, as a share of the US price — beside the median for every publisher.

Over 70 priced games (91 store copies).

Market	Xbox Game Studios	Every publisher	Difference	Pairs	Not converted	Outliers
United Kingdom	approximately 1.09	approximately 1.11	2% below market	90	—	1
Germany	approximately 1.13	approximately 1.12	at market	90	—	1
France	approximately 1.13	approximately 1.12	at market	90	—	1
Japan	approximately 0.69	approximately 0.75	8% below market	88	—	—
Canada	approximately 0.89	approximately 0.91	2% below market	91	—	—
Australia	approximately 1.01	approximately 1.04	3% below market	91	—	—
Brazil	approximately 0.74	approximately 0.70	5% above market	91	—	—
South Korea	approximately 0.78	approximately 0.92	15% below market	86	—	—
Mexico	approximately 1.09	approximately 0.87	25% above market	90	—	1
Russia	approximately 1.00	approximately 0.53	89% above market	40	—	2
China	approximately 0.54	approximately 0.54	at market	71	—	—
Türkiye	approximately 0.70	approximately 0.59	19% above market	74	—	17
Poland	approximately 1.10	approximately 1.09	1% above market	90	—	1
Ukraine	approximately 0.56	approximately 0.56	at market	79	—	—

Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.

Per game

Each game's ratio by market

Game	UK	DE	FR	JP	CA	AU	BR	KR	MX	RU	CN	TR	PL	UA
Fable AnniversaryXbox	approximately 0.99	approximately 1.12	approximately 1.12	approximately 0.65	approximately 0.70	approximately 0.87	approximately 0.49	approximately 0.74	approximately 0.82	approximately 0.51	—	outlier	approximately 0.82	—
Fable IIXbox	approximately 1.00	approximately 1.13	approximately 1.13	approximately 0.98	approximately 0.71	approximately 1.11	approximately 0.69	approximately 1.04	approximately 0.81	approximately 0.50	—	outlier	approximately 0.90	—
Fable IIIXbox	approximately 1.00	approximately 1.13	approximately 1.13	approximately 0.98	approximately 0.71	approximately 1.11	approximately 0.69	approximately 1.04	approximately 0.81	approximately 0.50	—	outlier	approximately 0.90	—
Forza Horizon 5Steam	approximately 1.11	approximately 1.13	approximately 1.13	approximately 0.80	approximately 0.94	approximately 1.04	approximately 0.82	approximately 0.75	approximately 1.27	—	approximately 0.49	approximately 0.55	approximately 1.07	approximately 0.45
Forza Horizon 6Steam	approximately 1.14	approximately 1.13	approximately 1.13	approximately 0.89	approximately 0.91	approximately 1.09	approximately 0.84	approximately 0.86	approximately 1.09	—	approximately 0.64	approximately 0.70	approximately 1.10	approximately 0.73
Forza MotorsportSteam	approximately 1.13	approximately 1.12	approximately 1.12	approximately 0.88	approximately 0.90	approximately 1.19	approximately 0.82	approximately 0.85	approximately 1.17	—	approximately 0.42	approximately 0.50	approximately 1.28	approximately 0.54
Full Throttle RemasteredXbox	approximately 0.88	approximately 1.14	approximately 1.14	approximately 0.63	approximately 0.94	approximately 0.91	approximately 1.03	approximately 0.73	approximately 1.51	approximately 1.00	approximately 0.49	approximately 0.14	approximately 1.12	approximately 0.57
Gears 5Steam	approximately 1.33	approximately 1.14	approximately 1.14	approximately 0.80	approximately 0.95	approximately 0.94	approximately 0.97	approximately 0.73	approximately 1.34	—	approximately 0.74	approximately 1.00	approximately 1.30	approximately 0.57
Gears 5Xbox	approximately 1.33	approximately 1.31	approximately 1.31	approximately 0.80	approximately 0.94	approximately 0.93	approximately 0.98	approximately 0.75	approximately 1.27	approximately 1.33	approximately 0.74	approximately 0.34	approximately 1.28	approximately 0.56
Gears TacticsSteam	approximately 1.32	approximately 1.14	approximately 1.14	approximately 0.80	approximately 0.94	approximately 0.94	approximately 0.96	approximately 0.73	approximately 1.33	—	approximately 0.74	approximately 1.00	approximately 1.29	approximately 0.56
Gears of War: ReloadedSteam	approximately 1.32	approximately 1.12	approximately 1.12	approximately 0.85	approximately 0.88	approximately 1.04	approximately 1.00	approximately 0.83	approximately 1.10	—	approximately 0.74	approximately 0.70	approximately 1.08	approximately 0.72
Gears of War: ReloadedXbox	approximately 1.34	approximately 1.15	approximately 1.15	approximately 0.86	approximately 0.89	approximately 1.07	approximately 0.97	approximately 0.83	approximately 1.16	approximately 1.00	approximately 0.74	approximately 0.82	approximately 1.11	approximately 0.45
Grim Fandango RemasteredXbox	approximately 0.89	approximately 1.15	approximately 1.15	approximately 0.64	approximately 0.95	approximately 0.93	approximately 1.04	approximately 0.72	approximately 1.55	approximately 1.00	approximately 0.49	approximately 0.14	approximately 1.14	approximately 0.57
GroundedSteam	approximately 1.17	approximately 1.15	approximately 1.15	approximately 0.68	approximately 0.89	approximately 0.89	approximately 0.97	approximately 0.73	approximately 1.60	—	approximately 0.44	approximately 1.00	approximately 1.25	approximately 0.27
GroundedXbox	approximately 1.17	approximately 1.13	approximately 1.13	approximately 0.68	approximately 0.88	approximately 0.87	approximately 0.98	approximately 0.75	approximately 1.49	approximately 1.00	approximately 0.45	approximately 0.34	approximately 1.22	approximately 0.57
Grounded 2Steam	approximately 1.10	approximately 1.12	approximately 1.12	approximately 0.84	approximately 0.94	approximately 1.16	approximately 1.00	approximately 0.86	approximately 1.10	—	approximately 0.49	approximately 0.70	approximately 1.19	approximately 0.74
Grounded 2 (Game Preview)Xbox	approximately 1.11	approximately 1.13	approximately 1.13	approximately 0.84	approximately 0.94	approximately 1.16	approximately 0.98	approximately 0.87	approximately 1.09	—	approximately 0.49	approximately 0.87	approximately 1.11	approximately 0.56
Halo Wars: Definitive EditionSteam	approximately 1.13	approximately 1.13	approximately 1.13	approximately 0.89	approximately 0.92	approximately 1.04	approximately 0.59	approximately 0.97	approximately 1.09	—	approximately 1.00	approximately 1.00	approximately 1.28	approximately 0.78
Halo: Campaign EvolvedSteam	approximately 1.33	approximately 1.35	approximately 1.35	approximately 1.00	approximately 0.98	approximately 1.26	approximately 1.00	approximately 1.04	approximately 1.11	—	approximately 0.89	approximately 0.80	approximately 1.29	approximately 0.89
Halo: The Master Chief CollectionSteam	approximately 1.33	approximately 1.13	approximately 1.13	approximately 0.93	approximately 0.88	approximately 1.04	approximately 0.98	approximately 0.94	approximately 1.09	—	approximately 1.01	approximately 1.00	approximately 1.28	approximately 0.78
Hellblade II: Senua’s SagaSteam	approximately 1.32	approximately 1.12	approximately 1.12	approximately 0.89	approximately 0.98	approximately 0.97	approximately 0.88	approximately 0.74	approximately 1.31	—	approximately 0.74	approximately 0.70	approximately 1.12	approximately 0.41
KeeperXbox	approximately 1.19	approximately 1.12	approximately 1.12	approximately 0.86	approximately 0.84	approximately 0.99	approximately 0.65	approximately 0.78	approximately 0.71	approximately 1.00	approximately 0.59	approximately 0.81	approximately 0.90	approximately 0.78
KilnXbox	approximately 1.16	approximately 1.12	approximately 1.12	approximately 0.87	approximately 0.85	approximately 1.00	approximately 0.75	approximately 0.81	approximately 0.80	—	approximately 0.62	approximately 0.81	approximately 0.93	approximately 0.78
LocoCycleXbox	approximately 1.12	approximately 1.13	approximately 1.13	approximately 0.73	approximately 0.90	approximately 1.04	approximately 0.73	approximately 0.93	approximately 0.96	approximately 1.00	—	outlier	approximately 1.19	—
Max: The Curse of BrotherhoodXbox	approximately 1.07	approximately 1.13	approximately 1.13	approximately 0.68	approximately 0.71	approximately 0.93	approximately 0.38	approximately 0.73	approximately 0.72	approximately 1.00	—	outlier	approximately 1.03	—

Copies 26–50 of 91 priced store copies, by name; the medians above use all of them.

Set aside

Outliers

24 price pairs came out below 0.10 or above 3.00 times the US price and are in no median or count above. A ratio that far out is almost always ours rather than the store’s: each side is the latest price seen on the same day, sale or not, so a US sale price can meet another market’s full price on the day a sale starts or ends. The two prices are shown so you can judge.

Game	Market	Ratio	Local price	US price	Day
Ori and the Blind Forest: Definitive EditionXbox	Russia	approximately 50.02	$999.99	$19.99	2026-10-15
Ori and the Blind Forest: Definitive EditionXbox	Russia	approximately 50.02	$999.99	$19.99	2026-10-03
Quantum BreakXbox	Türkiye	approximately 0.03	TRY 60.00	$39.99	2026-10-03
Sunset OverdriveXbox	Türkiye	approximately 0.03	TRY 32.50	$19.99	2026-10-16
Wasteland RemasteredXbox	Türkiye	approximately 0.03	TRY 25.00	$14.99	2026-10-01
Fable AnniversaryXbox	Türkiye	approximately 0.04	TRY 74.00	$39.99	2026-10-11
Torment: Tides of NumeneraXbox	Türkiye	approximately 0.05	TRY 100.00	$44.99	2026-10-03
State of Decay 2: Juggernaut EditionEpic	Türkiye	approximately 0.05	TRY 69.00	$29.99	2026-10-04
Fable IIXbox	Türkiye	approximately 0.05	TRY 24.50	$9.99	2026-10-18
Fable IIIXbox	Türkiye	approximately 0.05	TRY 24.50	$9.99	2026-10-18
Max: The Curse of BrotherhoodXbox	Türkiye	approximately 0.05	TRY 39.00	$14.99	2026-10-18
Bleeding EdgeXbox	Türkiye	approximately 0.06	TRY 82.59	$29.99	2026-09-26
Disneyland AdventuresXbox	Türkiye	approximately 0.06	TRY 56.25	$19.99	2026-10-18
Torment: Tides of NumeneraXbox	Türkiye	approximately 0.06	TRY 98.75	$34.99	2026-10-17
LocoCycleXbox	Türkiye	approximately 0.06	TRY 28.75	$9.99	2026-10-17
Psychonauts (Windows 10)Xbox	Türkiye	approximately 0.06	TRY 28.75	$9.99	2026-10-02
Oddworld: Munch's OddyseeXbox	Türkiye	approximately 0.06	TRY 29.00	$9.99	2026-10-06
ContrastXbox	Türkiye	approximately 0.06	TRY 30.00	$9.99	2026-10-16
ScreamRideXbox	Türkiye	approximately 0.07	TRY 110.00	$29.99	2026-10-18
Zoo TycoonXbox	France	approximately 3.94	€69.99	$19.99	2026-10-17
Zoo TycoonXbox	Germany	approximately 3.94	€69.98	$19.99	2026-10-17
Minecraft LegendsSteam	Mexico	approximately 3.78	MX$1,099.00	$15.99	2026-10-01
Minecraft LegendsSteam	Poland	approximately 3.05	PLN 189.00	$15.99	2026-10-01
Zoo TycoonXbox	United Kingdom	approximately 3.00	£44.99	$19.99	2026-10-17

Against comps

Markets priced off their comps

Of Xbox Game Studios's top 25 paid Steam games by modeled revenue with a regional price in the last 30 days, the 17 with a list price in the US and another market on the same day, highest modeled revenue first. 8 had only sale prices in the window and are left out. For each, the markets whose list-price ratio sits more than 15% above or below the median of comparable Steam games (shared tags, list price ±30%) — measured prices, not estimates. A market with fewer than 5 comps priced is not counted either way; comps n is the range across the game’s markets. Each game links to its full audit and method. The audit reads list prices only, while the pricing index takes each copy’s latest price whether on sale or not, so a game’s ratio here can differ from its ratio there. Counted over each game's first 5 markets, the ones its audit shows everyone; the rest are Pro.

Game	Markets	Above	Below	Comps n
Forza Horizon 5	5	—	—	40
Sea of Thieves: 2026 Edition	5	2	—	39–40
Forza Horizon 6	5	—	—	40
Microsoft Flight Simulator (2020) 40th Anniversary Edition	5	3	—	40
Halo: The Master Chief Collection	5	2	—	38–40
Age of Empires II: Definitive Edition	5	—	—	40
Microsoft Flight Simulator 2024	5	1	—	39–40
Age of Empires IV: Anniversary Edition	5	—	—	40
Ori and the Will of the Wisps	5	—	—	39–40
Grounded	5	—	—	39–40
State of Decay 2: Juggernaut Edition	5	—	—	38–40
Age of Empires II (Retired)	5	—	—	40
Age of Mythology: Extended Edition	5	—	—	39–40
Age of Empires III: Definitive Edition	5	—	—	40
Quantum Break	5	—	2	37–40
Ori and the Blind Forest: Definitive Edition	5	—	—	39–40
Pillars of Eternity	5	—	—	39–40

Against comps