Pricing index

Secret Mode regional pricing index

How Secret Mode prices outside the US, market by market, as a share of the US price — beside the median for every publisher.

Over 19 priced games (28 store copies).

Market	Secret Mode	Every publisher	Difference	Pairs	Not converted	Outliers
United Kingdom	approximately 1.09	approximately 1.11	1% below market	24	—	—
Germany	approximately 1.14	approximately 1.12	1% above market	24	—	—
France	approximately 1.14	approximately 1.12	1% above market	24	—	—
Japan	approximately 0.73	approximately 0.75	3% below market	23	—	—
Canada	approximately 0.92	approximately 0.91	at market	28	—	—
Australia	approximately 1.03	approximately 1.04	at market	24	—	—
Brazil	approximately 0.59	approximately 0.70	15% below market	28	—	—
South Korea	approximately 0.80	approximately 0.92	12% below market	23	—	—
Mexico	approximately 0.67	approximately 0.87	23% below market	28	—	—
Russia	approximately 0.54	approximately 0.53	2% above market	24	—	—
China	approximately 0.57	approximately 0.54	5% above market	17	—	—
Türkiye	approximately 0.47	approximately 0.59	20% below market	22	—	2
Poland	approximately 0.97	approximately 1.09	12% below market	24	—	—
Ukraine	approximately 0.52	approximately 0.56	8% below market	24	—	—

Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.

Per game

Each game's ratio by market

Game	UK	DE	FR	JP	CA	AU	BR	KR	MX	RU	CN	TR	PL	UA
A Little to the LeftSteam	approximately 1.15	approximately 1.14	approximately 1.14	approximately 0.72	approximately 0.94	approximately 1.07	approximately 0.55	approximately 0.81	approximately 0.71	approximately 0.79	approximately 0.72	approximately 0.47	approximately 0.95	approximately 0.40
A Little to the LeftXbox	approximately 1.15	approximately 1.14	approximately 1.14	approximately 1.06	approximately 0.94	approximately 1.04	approximately 1.19	approximately 0.86	approximately 0.92	approximately 1.03	approximately 0.74	approximately 0.28	approximately 1.21	approximately 0.59
Chained TogetherSteam	approximately 1.14	approximately 1.12	approximately 1.12	approximately 0.73	approximately 0.91	approximately 1.05	approximately 0.68	approximately 0.84	approximately 0.71	approximately 0.48	approximately 0.66	approximately 0.60	approximately 1.18	approximately 0.55
Dear Esther: Landmark EditionGOG	approximately 1.06	approximately 1.14	approximately 1.14	approximately 1.00	approximately 0.96	approximately 0.84	approximately 0.38	approximately 1.00	approximately 0.63	approximately 0.30	approximately 0.54	approximately 0.37	approximately 1.11	approximately 0.70
EmpyrealEpic	approximately 1.14	approximately 1.12	approximately 1.12	approximately 0.72	approximately 0.91	approximately 1.02	approximately 0.62	approximately 0.82	approximately 0.66	approximately 0.49	approximately 0.58	approximately 0.50	approximately 0.68	approximately 0.48
EmpyrealXbox	approximately 1.15	approximately 1.14	approximately 1.14	approximately 0.72	approximately 0.92	approximately 1.03	approximately 0.60	approximately 0.81	approximately 0.67	approximately 1.00	—	approximately 0.50	approximately 0.70	approximately 0.78
Escape the BackroomsSteam	approximately 1.32	approximately 1.34	approximately 1.34	approximately 0.95	approximately 1.14	approximately 1.30	approximately 0.63	approximately 0.97	approximately 0.79	approximately 0.60	approximately 0.69	approximately 0.62	approximately 0.87	approximately 0.54
Eternal ThreadsSwitch	—	—	—	—	approximately 0.92	—	approximately 0.58	—	approximately 0.65	—	—	—	—	—
Everything is Crab: The Animal Evolution RogueliteSteam	approximately 0.74	approximately 0.89	approximately 0.89	approximately 0.61	approximately 0.73	approximately 0.81	approximately 0.53	approximately 0.66	approximately 0.55	approximately 0.36	approximately 0.45	approximately 0.46	approximately 0.53	approximately 0.40
FangtopiaEpic	approximately 1.05	approximately 1.02	approximately 1.02	approximately 0.62	approximately 0.81	approximately 0.98	approximately 0.52	approximately 0.76	approximately 0.50	approximately 0.35	approximately 0.46	approximately 0.28	approximately 1.08	approximately 0.41
Instruments of DestructionSteam	approximately 0.99	approximately 1.14	approximately 1.14	approximately 0.73	approximately 0.92	approximately 1.04	approximately 0.53	approximately 0.79	approximately 0.65	approximately 0.42	approximately 0.51	approximately 0.47	approximately 0.70	approximately 0.43
Little OrpheusXbox	approximately 1.02	approximately 1.14	approximately 1.14	approximately 0.73	approximately 0.98	approximately 1.05	approximately 1.14	approximately 0.82	approximately 0.97	approximately 1.00	—	approximately 0.17	approximately 1.20	approximately 0.53
LoddlenautSwitch	—	—	—	—	approximately 0.89	—	approximately 0.54	—	approximately 0.58	—	—	—	—	—
LoddlenautSteam	approximately 1.06	approximately 1.14	approximately 1.14	approximately 0.80	approximately 0.88	approximately 1.01	approximately 0.53	approximately 0.77	approximately 0.56	approximately 0.56	approximately 0.58	approximately 0.45	approximately 0.98	approximately 0.33
Make WayXbox	approximately 1.16	approximately 1.15	approximately 1.15	approximately 1.06	approximately 0.95	approximately 1.09	approximately 1.20	approximately 0.86	approximately 0.97	approximately 1.13	—	approximately 0.15	approximately 1.23	approximately 0.64
Parcel CorpsXbox	approximately 1.08	approximately 1.15	approximately 1.15	approximately 0.73	approximately 0.89	approximately 1.02	approximately 0.66	approximately 0.78	approximately 0.76	approximately 0.97	—	approximately 0.54	approximately 0.76	approximately 0.77
STAR WARS: Galactic Racer™Epic	approximately 1.11	approximately 1.13	approximately 1.13	approximately 0.73	approximately 0.92	approximately 1.03	approximately 0.75	approximately 0.81	approximately 0.82	approximately 0.51	approximately 0.57	approximately 0.50	approximately 1.07	approximately 0.52
STAR WARS: Galactic Racer™Epic	approximately 1.10	approximately 1.12	approximately 1.12	approximately 0.73	approximately 0.91	approximately 1.03	approximately 0.77	approximately 0.80	approximately 0.83	approximately 0.50	approximately 0.57	approximately 0.51	approximately 1.06	approximately 0.52
Snake PassEpic	approximately 1.06	approximately 0.91	approximately 0.91	approximately 0.66	approximately 0.78	approximately 1.05	approximately 0.37	approximately 0.74	approximately 0.46	approximately 0.27	approximately 0.45	outlier	approximately 0.90	approximately 0.31
Snake PassSwitch	—	—	—	—	approximately 0.94	—	approximately 1.23	—	approximately 1.13	—	—	—	—	—
Snake PassXbox	approximately 1.06	approximately 1.14	approximately 1.14	—	approximately 0.92	approximately 1.09	approximately 0.77	—	approximately 1.27	approximately 1.05	—	approximately 0.14	approximately 1.11	approximately 0.60
Still Wakes The DeepEpic	approximately 1.13	approximately 1.12	approximately 1.12	approximately 0.70	approximately 0.90	approximately 1.02	approximately 0.58	approximately 0.80	approximately 0.61	approximately 0.54	approximately 0.55	approximately 0.51	approximately 0.77	approximately 0.45
Still Wakes the DeepSteam	approximately 1.14	approximately 1.14	approximately 1.14	approximately 0.71	approximately 0.91	approximately 1.02	approximately 0.56	approximately 0.79	approximately 0.62	approximately 0.54	approximately 0.55	approximately 0.51	approximately 0.78	approximately 0.45
Still Wakes the DeepXbox	approximately 1.14	approximately 1.13	approximately 1.16	approximately 0.71	approximately 0.91	approximately 1.01	approximately 0.58	approximately 0.81	approximately 0.60	approximately 1.03	—	approximately 0.50	approximately 0.77	approximately 0.59
WobbledogsSwitch	—	—	—	—	approximately 0.95	—	approximately 1.18	—	approximately 0.70	—	—	—	—	—

Copies 1–25 of 28 priced store copies, by name; the medians above use all of them.

Set aside

Outliers

2 price pairs came out below 0.10 or above 3.00 times the US price and are in no median or count above. A ratio that far out is almost always ours rather than the store’s: each side is the latest price seen on the same day, sale or not, so a US sale price can meet another market’s full price on the day a sale starts or ends. The two prices are shown so you can judge.

Game	Market	Ratio	Local price	US price	Day
Snake PassEpic	Türkiye	approximately 0.03	TRY 33.00	$19.99	2026-09-28
Zool RedimensionedEpic	Türkiye	approximately 0.03	TRY 17.00	$9.99	2026-10-11

Against comps

Markets priced off their comps

Of Secret Mode's 10 paid Steam games with a regional price in the last 30 days, the 4 with a list price in the US and another market on the same day, highest modeled revenue first. 6 had only sale prices in the window and are left out. For each, the markets whose list-price ratio sits more than 15% above or below the median of comparable Steam games (shared tags, list price ±30%) — measured prices, not estimates. A market with fewer than 5 comps priced is not counted either way; comps n is the range across the game’s markets. Each game links to its full audit and method. The audit reads list prices only, while the pricing index takes each copy’s latest price whether on sale or not, so a game’s ratio here can differ from its ratio there. Counted over each game's first 5 markets, the ones its audit shows everyone; the rest are Pro.

Game	Markets	Above	Below	Comps n
Still Wakes the Deep	5	—	—	38–40
Wobbledogs	5	—	—	40
A Little to the Left	5	—	—	40
Instruments of Destruction	5	—	—	39–40

Against comps