Pricing index

Relic Entertainment regional pricing index

How Relic Entertainment prices outside the US, market by market, as a share of the US price — beside the median for every publisher.

Over 10 priced games (12 store copies).

Market	Relic Entertainment	Every publisher	Difference	Pairs	Not converted	Outliers
United Kingdom	approximately 1.06	approximately 1.11	5% below market	12	—	—
Germany	approximately 1.04	approximately 1.12	7% below market	12	—	—
France	approximately 1.04	approximately 1.12	7% below market	12	—	—
Japan	approximately 0.74	approximately 0.75	2% below market	12	—	—
Canada	approximately 0.91	approximately 0.91	at market	12	—	—
Australia	approximately 1.03	approximately 1.04	1% below market	12	—	—
Brazil	approximately 0.60	approximately 0.70	14% below market	12	—	—
South Korea	approximately 0.80	approximately 0.92	13% below market	12	—	—
Mexico	approximately 0.63	approximately 0.87	28% below market	12	—	—
Russia	approximately 0.50	approximately 0.53	6% below market	12	—	—
China	approximately 0.51	approximately 0.54	6% below market	11	—	—
Türkiye	approximately 0.47	approximately 0.59	21% below market	12	—	—
Poland	approximately 0.77	approximately 1.09	29% below market	12	—	—
Ukraine	approximately 0.43	approximately 0.56	23% below market	12	—	—

Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.

Per game

Each game's ratio by market

Game	UK	DE	FR	JP	CA	AU	BR	KR	MX	RU	CN	TR	PL	UA
Company of HeroesSteam	approximately 1.06	approximately 1.04	approximately 1.04	approximately 0.72	approximately 0.94	approximately 1.02	approximately 0.60	approximately 0.81	approximately 0.61	approximately 0.50	approximately 0.53	approximately 0.47	approximately 0.77	approximately 0.43
Company of Heroes 2Steam	approximately 1.03	approximately 1.03	approximately 1.03	approximately 0.74	approximately 0.91	approximately 1.03	approximately 0.58	approximately 0.81	approximately 0.62	approximately 0.50	approximately 0.52	approximately 0.47	approximately 0.77	approximately 0.43
Company of Heroes 3Steam	approximately 1.06	approximately 1.04	approximately 1.04	approximately 0.80	approximately 0.90	approximately 0.98	approximately 0.51	approximately 0.73	approximately 0.57	approximately 0.50	approximately 0.49	approximately 0.45	approximately 0.86	approximately 0.41
Company of Heroes 3Xbox	approximately 1.21	approximately 1.14	approximately 1.14	approximately 0.80	approximately 0.94	approximately 1.17	approximately 0.96	approximately 0.74	approximately 0.94	approximately 1.00	—	approximately 0.27	approximately 1.13	approximately 0.50
Company of Heroes 3: Final StandSteam	approximately 1.06	approximately 1.08	approximately 1.08	approximately 0.74	approximately 0.91	approximately 1.03	approximately 0.60	approximately 0.80	approximately 0.63	approximately 0.50	approximately 0.51	approximately 0.47	approximately 0.77	approximately 0.43
Warhammer 40,000: Dawn of War - Anniversary Edition (Classic)Steam	approximately 1.06	approximately 1.05	approximately 1.05	approximately 0.72	approximately 0.94	approximately 1.02	approximately 0.60	approximately 0.80	approximately 0.62	approximately 0.50	approximately 0.53	approximately 0.47	approximately 0.77	approximately 0.43
Warhammer 40,000: Dawn of War - Definitive EditionGOG	approximately 1.06	approximately 1.08	approximately 1.08	approximately 1.00	approximately 0.92	approximately 1.03	approximately 0.58	approximately 1.00	approximately 0.66	approximately 0.50	approximately 0.50	approximately 0.44	approximately 0.78	approximately 0.50
Warhammer 40,000: Dawn of War - Definitive EditionSteam	approximately 1.06	approximately 1.06	approximately 1.06	approximately 0.74	approximately 0.91	approximately 1.02	approximately 0.60	approximately 0.80	approximately 0.64	approximately 0.49	approximately 0.51	approximately 0.47	approximately 0.77	approximately 0.43
Warhammer 40,000: Dawn of War II - Anniversary Edition (Classic)Steam	approximately 1.06	approximately 1.01	approximately 1.01	approximately 0.70	approximately 0.91	approximately 1.03	approximately 0.54	approximately 0.79	approximately 0.58	approximately 0.42	approximately 0.44	approximately 0.40	approximately 0.77	approximately 0.36
Warhammer 40,000: Dawn of War IIISteam	approximately 1.16	approximately 1.12	approximately 1.12	approximately 0.69	approximately 0.94	approximately 1.05	approximately 0.99	approximately 0.80	approximately 0.95	approximately 0.54	approximately 0.67	approximately 0.84	approximately 1.15	approximately 0.78
Warhammer 40,000: Space MarineGOG	approximately 0.93	approximately 0.98	approximately 0.98	approximately 1.00	approximately 0.81	approximately 0.87	approximately 0.66	approximately 1.00	approximately 1.00	approximately 1.07	approximately 0.62	approximately 0.93	approximately 0.87	approximately 1.00
Warhammer 40,000: Space Marine - Anniversary EditionSteam	approximately 1.06	approximately 1.01	approximately 1.01	approximately 0.71	approximately 0.88	approximately 0.96	approximately 0.52	approximately 0.78	approximately 0.57	approximately 0.49	approximately 0.48	approximately 0.45	approximately 0.86	approximately 0.41

Copies 1–12 of 12 priced store copies, by name; the medians above use all of them.

Against comps

Markets priced off their comps

Of Relic Entertainment's 9 paid Steam games with a regional price in the last 30 days, the 7 with a list price in the US and another market on the same day, highest modeled revenue first. 2 had only sale prices in the window and are left out. For each, the markets whose list-price ratio sits more than 15% above or below the median of comparable Steam games (shared tags, list price ±30%) — measured prices, not estimates. A market with fewer than 5 comps priced is not counted either way; comps n is the range across the game’s markets. Each game links to its full audit and method. The audit reads list prices only, while the pricing index takes each copy’s latest price whether on sale or not, so a game’s ratio here can differ from its ratio there. Counted over each game's first 5 markets, the ones its audit shows everyone; the rest are Pro.

Game	Markets	Above	Below	Comps n
Company of Heroes 2	5	—	—	36–40
Warhammer 40,000: Space Marine - Anniversary Edition	5	—	—	35–40
Warhammer 40,000: Dawn of War III	5	—	—	39–40
Warhammer 40,000: Dawn of War II - Anniversary Edition (Classic)	5	—	—	36–40
Company of Heroes	5	—	—	33–40
Warhammer 40,000: Dawn of War - Anniversary Edition (Classic)	5	—	—	37–40
Company of Heroes 3: Final Stand	5	—	—	40

Against comps