Pricing index
How much each publisher charges outside the US, market by market, as a share of the US price. 470 publishers have at least 5 games priced in the US and another market on the same day.
Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.
| Publisher | Games | UK | DE | FR | JP | CA | AU | BR | KR | MX | RU | CN | TR | PL | UA |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Every publisher | — | approximately 1.11n=22623 | approximately 1.12n=22101 | approximately 1.12n=22257 | approximately 0.75n=21632 | approximately 0.91n=27814 | approximately 1.04n=22470 | approximately 0.70n=26798 | approximately 0.92n=21040 | approximately 0.87n=27753 | approximately 0.53n=20737 | approximately 0.54n=13822 | approximately 0.59n=19258 | approximately 1.09n=22251 | approximately 0.56n=20522 |
| Apogee Entertainment | 23 | approximately 1.06n=30 | approximately 1.09n=30 | approximately 1.09n=30 | approximately 0.73n=30 | approximately 0.91n=30 | approximately 1.03n=30 | approximately 0.47n=30 | approximately 1.00n=29 | approximately 0.65n=30 | approximately 0.33n=30 | approximately 0.53n=29 | approximately 0.53n=29 | approximately 0.94n=30 | approximately 0.46n=30 |
| Armor Games Studios | 23 | approximately 1.11n=30 | approximately 1.11n=30 | approximately 1.11n=30 | approximately 0.73n=27 | approximately 0.92n=38 | approximately 1.03n=30 | approximately 0.60n=38 | approximately 1.00n=28 | approximately 0.65n=38 | approximately 0.43n=30 | approximately 0.57n=27 | approximately 0.50n=29 | approximately 1.18n=30 | approximately 0.52n=29 |
| Bandai Namco Entertainment Inc. | 23 | approximately 1.10n=23 | approximately 1.13n=23 | approximately 1.13n=23 | approximately 0.86n=22 | approximately 0.94n=23 | approximately 0.98n=23 | approximately 0.88n=21 | approximately 0.89n=23 | approximately 0.90n=23 | approximately 0.85n=21 | approximately 0.70n=17 | approximately 0.66n=21 | approximately 1.10n=23 | approximately 0.67n=21 |
| D3PUBLISHER | 23 | approximately 1.06n=10 | approximately 1.12n=9 | approximately 1.12n=10 | approximately 0.88n=10 | approximately 0.92n=26 | approximately 1.02n=10 | approximately 0.77n=21 | approximately 0.98n=9 | approximately 0.96n=27 | approximately 0.85n=10 | approximately 0.89n=9 | approximately 0.83n=10 | approximately 1.10n=10 | approximately 0.64n=10 |
| DANGEN Entertainment | 23 | approximately 1.11n=37 | approximately 1.11n=37 | approximately 1.11n=37 | approximately 0.73n=37 | approximately 0.92n=50 | approximately 1.03n=37 | approximately 0.61n=50 | approximately 0.97n=36 | approximately 0.67n=50 | approximately 0.42n=37 | approximately 0.56n=31 | approximately 0.49n=27 | approximately 1.18n=37 | approximately 0.52n=37 |
| Forever Entertainment S. A. | 23 | approximately 1.11n=29 | approximately 1.12n=29 | approximately 1.12n=29 | approximately 0.72n=27 | approximately 0.91n=29 | approximately 1.02n=28 | approximately 0.61n=30 | approximately 1.00n=27 | approximately 0.66n=30 | approximately 0.43n=25 | approximately 0.55n=23 | approximately 0.74n=22 | approximately 1.04n=29 | approximately 0.57n=26 |
| HypeTrain Digital | 23 | approximately 1.07n=45 | approximately 1.13n=44 | approximately 1.13n=45 | approximately 0.73n=45 | approximately 0.91n=45 | approximately 1.03n=45 | approximately 0.58n=45 | approximately 0.81n=45 | approximately 0.64n=45 | approximately 0.43n=45 | approximately 0.55n=42 | approximately 0.50n=41 | approximately 1.13n=45 | approximately 0.47n=45 |
| Sometimes You | 23 | approximately 1.11n=22 | approximately 1.13n=22 | approximately 1.13n=22 | approximately 0.74n=22 | approximately 0.90n=24 | approximately 1.04n=22 | approximately 0.72n=23 | approximately 0.93n=16 | approximately 0.98n=24 | approximately 1.00n=22 | — | approximately 0.92n=1 | approximately 1.18n=22 | — |
| Wales Interactive | 23 | approximately 1.05n=31 | approximately 1.12n=31 | approximately 1.12n=31 | approximately 0.73n=31 | approximately 0.84n=35 | approximately 1.03n=31 | approximately 0.71n=34 | approximately 0.76n=25 | approximately 0.94n=35 | approximately 1.00n=31 | approximately 0.47n=24 | approximately 0.28n=16 | approximately 1.08n=31 | approximately 0.56n=31 |
| WB Games | 23 | approximately 1.00n=10 | approximately 1.12n=10 | approximately 1.12n=10 | approximately 0.63n=9 | approximately 0.94n=25 | approximately 1.01n=10 | approximately 0.91n=25 | approximately 0.79n=10 | approximately 1.00n=25 | approximately 0.68n=2 | approximately 0.51n=10 | approximately 1.00n=10 | approximately 0.93n=10 | approximately 0.39n=10 |
| Alawar | 22 | approximately 1.11n=34 | approximately 1.11n=34 | approximately 1.11n=34 | approximately 0.75n=34 | approximately 0.91n=34 | approximately 1.03n=34 | approximately 0.63n=34 | approximately 1.00n=34 | approximately 0.69n=34 | approximately 0.44n=34 | approximately 0.60n=33 | approximately 0.52n=33 | approximately 1.18n=34 | approximately 0.55n=34 |
| Casual Arts | 22 | approximately 1.06n=22 | approximately 1.01n=22 | approximately 1.01n=22 | approximately 0.61n=22 | approximately 0.81n=22 | approximately 0.97n=22 | approximately 0.53n=22 | approximately 0.76n=22 | approximately 0.49n=22 | approximately 0.36n=22 | approximately 0.46n=22 | approximately 0.28n=22 | approximately 1.07n=22 | approximately 0.41n=22 |
| Klabater | 22 | approximately 1.11n=19 | approximately 1.12n=19 | approximately 1.12n=19 | approximately 0.74n=17 | approximately 0.90n=23 | approximately 1.04n=19 | approximately 0.71n=21 | approximately 1.00n=9 | approximately 0.96n=23 | approximately 1.00n=20 | approximately 0.57n=10 | approximately 0.57n=19 | approximately 1.11n=19 | approximately 0.60n=18 |
| Neon Doctrine | 22 | approximately 1.12n=20 | approximately 1.12n=20 | approximately 1.12n=20 | approximately 0.72n=20 | approximately 0.91n=32 | approximately 1.01n=20 | approximately 0.58n=32 | approximately 0.92n=19 | approximately 0.64n=32 | approximately 0.42n=19 | approximately 0.51n=17 | approximately 0.44n=15 | approximately 1.08n=20 | approximately 0.52n=20 |
| Piko Interactive | 22 | approximately 1.11n=22 | approximately 1.10n=22 | approximately 1.10n=22 | approximately 0.76n=22 | approximately 0.92n=22 | approximately 1.02n=22 | approximately 0.65n=22 | approximately 1.00n=22 | approximately 0.70n=22 | approximately 0.46n=22 | approximately 0.60n=22 | approximately 0.81n=22 | approximately 1.17n=22 | approximately 0.63n=22 |
| Serenity Forge | 22 | approximately 1.09n=29 | approximately 1.12n=29 | approximately 1.12n=29 | approximately 0.73n=29 | approximately 0.91n=32 | approximately 1.04n=29 | approximately 0.58n=32 | approximately 0.92n=27 | approximately 0.65n=32 | approximately 0.50n=29 | approximately 0.50n=21 | approximately 0.49n=18 | approximately 1.08n=29 | approximately 0.46n=29 |
| Thunderful | 22 | approximately 1.08n=2 | approximately 1.13n=2 | approximately 1.13n=2 | approximately 0.73n=2 | approximately 0.88n=23 | approximately 1.01n=2 | approximately 0.74n=21 | approximately 0.93n=2 | approximately 1.06n=23 | approximately 1.00n=2 | — | approximately 0.21n=2 | approximately 1.08n=2 | approximately 0.57n=2 |
| Ubisoft Entertainment | 22 | approximately 1.11n=21 | approximately 1.13n=21 | approximately 1.13n=21 | approximately 0.88n=21 | approximately 0.92n=22 | approximately 1.04n=21 | approximately 0.74n=21 | approximately 0.84n=21 | approximately 1.09n=21 | approximately 0.50n=16 | approximately 0.62n=11 | approximately 0.59n=18 | approximately 1.03n=21 | approximately 0.48n=15 |
| Ultimate Games | 22 | approximately 1.10n=13 | approximately 1.14n=13 | approximately 1.14n=13 | approximately 0.74n=12 | approximately 0.92n=26 | approximately 1.05n=13 | approximately 0.73n=20 | approximately 0.92n=12 | approximately 1.01n=26 | approximately 1.00n=13 | approximately 0.46n=1 | approximately 0.15n=1 | approximately 1.21n=13 | approximately 0.57n=12 |
| Whale Rock Games | 22 | approximately 1.06n=30 | approximately 1.07n=30 | approximately 1.07n=30 | approximately 0.68n=30 | approximately 0.81n=30 | approximately 0.98n=30 | approximately 0.53n=30 | approximately 0.93n=30 | approximately 0.50n=30 | approximately 0.36n=30 | approximately 0.46n=27 | approximately 0.28n=30 | approximately 1.08n=30 | approximately 0.57n=30 |
| Bigben Interactive | 21 | approximately 1.11n=22 | approximately 1.13n=22 | approximately 1.13n=22 | approximately 0.74n=15 | approximately 0.92n=23 | approximately 1.04n=22 | approximately 0.75n=23 | approximately 0.93n=15 | approximately 0.96n=22 | approximately 1.00n=22 | approximately 0.51n=3 | approximately 0.79n=10 | approximately 1.18n=22 | approximately 0.32n=3 |
| Good Shepherd Entertainment | 21 | approximately 1.10n=35 | approximately 1.12n=35 | approximately 1.12n=35 | approximately 0.73n=34 | approximately 0.91n=35 | approximately 1.02n=35 | approximately 0.53n=35 | approximately 0.97n=34 | approximately 0.63n=35 | approximately 0.39n=35 | approximately 0.52n=32 | approximately 0.49n=30 | approximately 1.18n=35 | approximately 0.47n=34 |
| Prime Matter | 21 | approximately 1.17n=27 | approximately 1.13n=26 | approximately 1.13n=27 | approximately 0.76n=25 | approximately 0.97n=29 | approximately 1.04n=27 | approximately 0.98n=29 | approximately 0.86n=25 | approximately 0.93n=29 | approximately 1.00n=21 | approximately 0.55n=18 | approximately 0.64n=26 | approximately 1.09n=27 | approximately 0.60n=19 |
| Rockstar Games | 21 | approximately 1.18n=28 | approximately 1.13n=25 | approximately 1.13n=26 | approximately 0.81n=20 | approximately 0.94n=33 | approximately 1.04n=25 | approximately 0.98n=33 | approximately 0.91n=27 | approximately 1.09n=33 | approximately 0.88n=14 | approximately 0.74n=14 | approximately 1.00n=20 | approximately 1.09n=28 | approximately 0.56n=16 |
| Skybound Games | 21 | approximately 1.12n=32 | approximately 1.12n=32 | approximately 1.12n=32 | approximately 0.73n=27 | approximately 0.91n=38 | approximately 1.02n=32 | approximately 0.62n=38 | approximately 0.84n=27 | approximately 0.71n=38 | approximately 0.44n=31 | approximately 0.50n=27 | approximately 0.50n=20 | approximately 1.08n=32 | approximately 0.48n=28 |
| WayForward | 21 | approximately 1.09n=22 | approximately 1.12n=22 | approximately 1.12n=22 | approximately 0.68n=22 | approximately 0.90n=38 | approximately 1.03n=22 | approximately 0.97n=38 | approximately 0.93n=20 | approximately 0.98n=38 | approximately 0.99n=22 | approximately 0.52n=12 | approximately 0.50n=19 | approximately 1.10n=22 | approximately 0.56n=22 |
| Fireshine Games | 20 | approximately 1.06n=29 | approximately 1.12n=29 | approximately 1.12n=29 | approximately 0.73n=29 | approximately 0.91n=39 | approximately 1.02n=29 | approximately 0.58n=36 | approximately 0.82n=28 | approximately 0.65n=39 | approximately 0.42n=27 | approximately 0.55n=22 | approximately 0.50n=25 | approximately 1.08n=29 | approximately 0.46n=25 |
| Silver Lining Interactive | 20 | approximately 1.06n=23 | approximately 1.04n=23 | approximately 1.04n=23 | approximately 0.65n=23 | approximately 0.81n=23 | approximately 1.01n=23 | approximately 0.39n=23 | approximately 0.79n=23 | approximately 0.54n=23 | approximately 0.28n=23 | approximately 0.48n=20 | approximately 0.52n=19 | approximately 0.94n=23 | approximately 0.41n=23 |
| Spike Chunsoft Co., Ltd. | 20 | approximately 1.06n=24 | approximately 1.12n=24 | approximately 1.12n=24 | approximately 0.69n=24 | approximately 0.82n=24 | approximately 1.02n=24 | approximately 0.38n=24 | approximately 0.78n=24 | approximately 0.54n=24 | approximately 0.47n=24 | approximately 0.50n=24 | approximately 0.97n=22 | approximately 0.94n=24 | approximately 0.31n=24 |
| Team17 Digital Ltd | 20 | approximately 1.06n=27 | approximately 1.12n=27 | approximately 1.12n=27 | approximately 0.65n=24 | approximately 0.77n=27 | approximately 1.00n=27 | approximately 1.02n=27 | approximately 0.80n=24 | approximately 0.68n=27 | approximately 1.00n=17 | approximately 0.70n=16 | approximately 0.43n=20 | approximately 0.92n=27 | approximately 0.35n=18 |
| Ultimate Games S.A. | 20 | approximately 1.11n=21 | approximately 1.14n=21 | approximately 1.14n=21 | approximately 0.74n=21 | approximately 0.92n=21 | approximately 1.04n=21 | approximately 0.72n=20 | approximately 0.92n=20 | approximately 0.97n=21 | approximately 1.00n=19 | approximately 0.57n=8 | approximately 0.59n=14 | approximately 1.20n=21 | approximately 0.56n=20 |
| Jackbox Games, Inc. | 19 | approximately 1.10n=25 | approximately 1.12n=25 | approximately 1.12n=25 | approximately 0.71n=18 | approximately 0.91n=26 | approximately 1.02n=24 | approximately 0.57n=26 | approximately 0.79n=18 | approximately 0.63n=26 | approximately 0.43n=22 | approximately 0.54n=17 | approximately 0.39n=16 | approximately 1.18n=25 | approximately 0.45n=18 |
| qureate | 19 | approximately 1.05n=15 | approximately 0.94n=15 | approximately 0.94n=15 | approximately 0.72n=15 | approximately 0.81n=23 | approximately 1.01n=15 | approximately 0.41n=22 | approximately 1.00n=15 | approximately 0.65n=23 | approximately 0.27n=15 | approximately 0.52n=15 | approximately 0.93n=15 | approximately 0.93n=15 | approximately 0.57n=15 |
| Whitethorn Games | 19 | approximately 1.06n=30 | approximately 1.01n=30 | approximately 1.01n=30 | approximately 0.65n=30 | approximately 0.82n=37 | approximately 1.03n=30 | approximately 0.52n=37 | approximately 0.76n=29 | approximately 0.64n=37 | approximately 0.36n=30 | approximately 0.47n=22 | approximately 0.28n=13 | approximately 1.07n=30 | approximately 0.41n=30 |
| astragon Entertainment | 18 | approximately 1.11n=23 | approximately 1.12n=23 | approximately 1.12n=23 | approximately 0.72n=23 | approximately 0.91n=23 | approximately 1.02n=23 | approximately 0.58n=23 | approximately 0.80n=23 | approximately 0.65n=23 | approximately 0.43n=19 | approximately 0.55n=20 | approximately 0.50n=23 | approximately 1.11n=23 | approximately 0.46n=23 |
| Brettspielwelt GmbH | 18 | approximately 1.33n=19 | approximately 1.13n=18 | approximately 1.14n=19 | approximately 0.95n=19 | approximately 0.89n=19 | approximately 1.06n=19 | approximately 1.22n=19 | approximately 1.21n=19 | approximately 1.26n=19 | approximately 1.04n=19 | — | approximately 1.02n=19 | approximately 1.29n=19 | approximately 1.25n=19 |
| Clear River Games | 18 | approximately 1.11n=7 | approximately 1.09n=7 | approximately 1.09n=7 | approximately 0.82n=7 | approximately 0.92n=19 | approximately 1.03n=7 | approximately 0.98n=19 | approximately 1.00n=7 | approximately 0.93n=19 | approximately 0.48n=7 | approximately 0.62n=5 | approximately 0.74n=7 | approximately 1.19n=7 | approximately 0.62n=7 |
| Kwalee | 18 | approximately 1.10n=25 | approximately 1.10n=25 | approximately 1.10n=25 | approximately 0.72n=25 | approximately 0.85n=29 | approximately 1.00n=25 | approximately 0.59n=29 | approximately 0.78n=25 | approximately 0.64n=29 | approximately 0.42n=24 | approximately 0.49n=19 | approximately 0.50n=23 | approximately 1.06n=25 | approximately 0.45n=25 |
| PID Games | 18 | approximately 1.11n=27 | approximately 1.12n=27 | approximately 1.12n=27 | approximately 0.72n=26 | approximately 0.83n=27 | approximately 1.02n=27 | approximately 0.49n=27 | approximately 0.92n=26 | approximately 0.87n=27 | approximately 0.42n=27 | approximately 0.53n=23 | approximately 0.68n=23 | approximately 1.17n=27 | approximately 0.72n=27 |
| PLAION | 18 | approximately 1.06n=5 | approximately 1.12n=5 | approximately 1.12n=5 | approximately 0.76n=3 | approximately 0.94n=19 | approximately 1.07n=4 | approximately 0.99n=19 | approximately 0.90n=4 | approximately 0.99n=19 | approximately 1.06n=3 | approximately 0.56n=3 | approximately 0.64n=4 | approximately 1.09n=5 | approximately 0.75n=3 |
| Secret Mode | 18 | approximately 1.07n=24 | approximately 1.13n=24 | approximately 1.14n=24 | approximately 0.72n=23 | approximately 0.91n=27 | approximately 1.03n=24 | approximately 0.58n=27 | approximately 0.80n=23 | approximately 0.66n=27 | approximately 0.52n=24 | approximately 0.56n=18 | approximately 0.47n=22 | approximately 0.94n=24 | approximately 0.50n=24 |
| Yash Future Tech Solutions Pvt Ltd | 18 | approximately 1.06n=18 | approximately 1.01n=18 | approximately 1.01n=18 | approximately 0.62n=18 | approximately 0.81n=18 | approximately 0.97n=18 | approximately 0.53n=18 | approximately 0.76n=18 | approximately 0.49n=18 | approximately 0.36n=18 | approximately 0.46n=18 | approximately 0.16n=18 | approximately 1.07n=18 | approximately 0.41n=18 |
| Graffiti Games | 17 | approximately 1.06n=28 | approximately 0.95n=28 | approximately 0.95n=28 | approximately 0.67n=27 | approximately 0.82n=32 | approximately 1.04n=28 | approximately 0.38n=32 | approximately 0.76n=27 | approximately 0.56n=32 | approximately 0.28n=28 | approximately 0.47n=23 | approximately 0.49n=19 | approximately 0.94n=28 | approximately 0.41n=25 |
| HuneX | 17 | — | — | — | — | approximately 0.96n=17 | — | approximately 1.01n=17 | — | approximately 0.97n=17 | — | — | — | — | — |
| Klei Entertainment | 17 | approximately 1.00n=17 | approximately 1.06n=17 | approximately 1.06n=17 | approximately 0.63n=14 | approximately 0.80n=22 | approximately 1.00n=17 | approximately 0.38n=21 | approximately 0.78n=15 | approximately 0.60n=22 | approximately 0.28n=17 | approximately 0.35n=14 | approximately 0.30n=12 | approximately 0.93n=17 | approximately 0.34n=14 |
| MicroProse Software | 17 | approximately 1.06n=20 | approximately 1.06n=20 | approximately 1.06n=20 | approximately 0.72n=20 | approximately 0.83n=20 | approximately 1.00n=20 | approximately 0.48n=20 | approximately 0.89n=20 | approximately 0.56n=20 | approximately 0.38n=20 | approximately 0.54n=20 | approximately 0.50n=20 | approximately 0.82n=20 | approximately 0.46n=20 |
| Nicalis | 17 | approximately 1.06n=2 | approximately 0.96n=2 | approximately 0.96n=2 | approximately 0.64n=2 | approximately 0.94n=18 | approximately 1.01n=2 | approximately 0.96n=8 | approximately 0.75n=2 | approximately 1.07n=18 | approximately 0.31n=2 | approximately 0.46n=2 | approximately 0.16n=1 | approximately 0.99n=2 | approximately 0.36n=2 |
| SOEDESCO | 17 | approximately 1.10n=22 | approximately 1.13n=22 | approximately 1.13n=22 | approximately 0.73n=22 | approximately 0.86n=22 | approximately 1.04n=22 | approximately 0.52n=22 | approximately 0.77n=20 | approximately 0.59n=22 | approximately 0.39n=22 | approximately 0.52n=17 | approximately 0.83n=9 | approximately 1.12n=22 | approximately 0.44n=22 |
| THQ Nordic Mobile | 17 | approximately 1.15n=9 | approximately 1.14n=9 | approximately 1.14n=9 | approximately 0.73n=9 | approximately 0.88n=22 | approximately 1.06n=9 | approximately 0.94n=19 | approximately 0.80n=8 | approximately 1.00n=22 | approximately 0.65n=9 | approximately 0.65n=5 | approximately 0.50n=5 | approximately 1.13n=9 | approximately 0.56n=5 |
| Valve | 17 | approximately 1.08n=18 | approximately 1.09n=16 | approximately 1.09n=18 | approximately 0.89n=18 | approximately 0.88n=18 | approximately 0.99n=18 | approximately 0.68n=18 | approximately 0.82n=18 | approximately 0.71n=18 | approximately 0.52n=18 | approximately 0.52n=17 | approximately 0.72n=17 | approximately 1.04n=18 | approximately 0.54n=17 |
Publishers are ordered by how many of their games are priced. A store may not sell to a buyer outside the country at all, so a low ratio is a price, not a way to buy. Each publisher’s page has the rest of a cell: the pairs that could not be converted, the outliers set aside, and every game’s own ratio.