
Run a shop in the zombie apocalypse! Trade batteries, craft stock, manage your staff, and fend off undead hordes. Will you be a hero, or profit at any cost? Your choices shape your store - and your fate.
Modeled estimate, not a reported figure. How we estimate →
Prices
Each in the currency that store quoted — not converted: the gap between two rows is the publisher's pricing, not an exchange rate.
Every market we collect.
Discounts
Every price cut of more than 20% we have observed, in each market that quoted one, with this game's chart position on either side of it. These are episodes, not a model: a sale is one event, and one event cannot tell you what the next one will do.
Reviews, worldwide (the counter carries no country): 2.57/day in the week to Aug 14 → 8.71/day in the week after.
For scale, across Steam · Top Sellers · Brazil over the last 30 days: the 26 chart moves that followed a price cut of more than 20% went a median of 7 places towards #1, and the 2,400 moves with no price cut behind them went 2 away. One store, one chart, one country — it is the only place we have enough observations to say even that.
Prices outside the United States have been collected since 6 August 2026 and chart positions since 19 July 2026, so a cut older than that has no market to compare and a market that joined later has no history yet. Nothing here is converted between currencies.
About
The Walking Trade is a quirky, action-packed zombie apocalypse store management game where chaos and commerce collide!

Design your shop, balancing space, aesthetics, and functionality. Organize shelves, set prices, and ensure customers leave happy - or at least alive.

Customers aren’t your only problem - zombies invade! Wield melee weapons, firearms, or whatever you can find to defend your shop during raids and hordes.

Hire survivors to scavenge supplies, serve customers, or guard the shop. Keep them equipped and motivated to reap the rewards.

Unlock crafting stations to create weapons, tools, and shop upgrades. Build barricades, storage units, and even makeshift traps to keep zombies at bay.

Be a benevolent shopkeeper or an opportunistic overlord. Help the community, price gouge, or even sabotage settlements for profit. Your reputation determines who comes knocking.
In The Walking Trade, every decision shapes your survival. Build, fight, and thrive in the apocalypse—your way!
Engagement
Reviews
Themes across 267 recent reviews and how positive each mention is. A keyword signal, not full sentiment analysis.
Reviews
"As much as I enjoy this game, these bugs are really annoying. I have stock disappearing, which costs me money; I have crates and carriers disappearing, which costs me money; I have customers that hold up the line and then have to kill (to send a message, you come here to BUY, not chat); which costs me money (and reputation, not like I have any competition, heh); collission is wonky and I get stuck in the aether, which costs me time (and time is money!!!). I don't think there's enough space to properly expand as a supermarket, though maybe that was intended. I get it, this game is indie. Still, you canNot release it in such a state; with bugs you have since forever. Until then, I will copy & paste this posts as a negative review; as I can't, in good conscience, recommend it. Rather troublesome for a game you buy, which costs money!"
coop please T-T
Media

Related
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Price dynamics, follower growth, revenue and sales trajectories with interactive tooltips
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Genres
Stats
All-time low is the lowest price we've recorded for this game since we started tracking it.
Languages: English*, French, Italian, German, Spanish - Spain, Japanese, Korean, Portuguese - Brazil, Russian, Simplified Chinese, Polish, Turkish +2 more
Hours played at review time, across 267 reviews with recorded playtime.
positive critical· bar length = how often the theme comes up
The Walking Trade A friend put me onto this one, and it turned out to be worth the recommendation. The Walking Trade drops you into running a shop in the middle of a zombie apocalypse, and the opening stretch is rough. There's barely any tutorial covering loot, controls, employee management, or how to actually push the game forward, so you're mostly left figuring things out while getting hammered by way too many zombie attacks with a tiny store and zero staff to help. It's a lot to juggle all at once early on, and I can see people bouncing off before it clicks. But once it clicks, it clicks hard. Hiring people for security and general upkeep starts easing the pressure, loot quality goes up, and batteries start flowing in steadily. I've put in 70 in-game days over 10 hours and already have every skill point spent with my people maxed out, which tells you how quickly the pace picks up once the foundation is built. I've still got some ground to cover before my store itself is fully maxed, but once that happens I don't think there's a ton left to chase besides pushing into the harder Hell Raids for a bigger challenge. It's a genuinely fun zombie-killing store sim once you push past that clunky opening. —The Ember Archives https://store.steampowered.com/curator/45601239/
тайно торгую коксом, а игра крутая
buenardo
Okay for the price. I like the gameplay loop and I hope they polish it more. It feels like an early access game at the moment and not a finished product. My workers getting constantly stuck and not doing their job killed the game for me. Once they fix a lot of the bugs I will change my review but I cannot recommend it at the moment.
too buggy
Fun play on shop simulators.
Мой сотрудник убил всех моих работников когда я ему дал rpg, больше не заходил
boring af
Active players
Estimated daily and monthly active players (DAU/MAU) modeled from peak concurrency.
Players by region
Where this game's players are, estimated from review languages.
Players also reviewed
The games this title's players most often review too — audience affinity.
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