Pricing index

Behaviour Interactive Inc. regional pricing index

How Behaviour Interactive Inc. prices outside the US, market by market, as a share of the US price — beside the median for every publisher.

Over 6 priced games (9 store copies).

Market	Behaviour Interactive Inc.	Every publisher	Difference	Pairs	Not converted	Outliers
United Kingdom	approximately 1.10	approximately 1.11	1% below market	9	—	—
Germany	approximately 1.13	approximately 1.12	at market	9	—	—
France	approximately 1.13	approximately 1.12	at market	9	—	—
Japan	approximately 0.74	approximately 0.75	1% below market	9	—	—
Canada	approximately 0.92	approximately 0.91	1% above market	9	—	—
Australia	approximately 1.04	approximately 1.04	at market	9	—	—
Brazil	approximately 0.60	approximately 0.70	14% below market	9	—	—
South Korea	approximately 0.79	approximately 0.92	13% below market	9	—	—
Mexico	approximately 0.71	approximately 0.87	18% below market	9	—	—
Russia	approximately 0.50	approximately 0.53	7% below market	1	—	—
China	approximately 0.56	approximately 0.54	4% above market	7	—	—
Türkiye	approximately 0.50	approximately 0.59	15% below market	9	—	—
Poland	approximately 1.07	approximately 1.09	2% below market	9	—	—
Ukraine	approximately 0.46	approximately 0.56	18% below market	8	—	—

Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.

Per game

Each game's ratio by market

Game	UK	DE	FR	JP	CA	AU	BR	KR	MX	RU	CN	TR	PL	UA
Dead by DaylightSteam	approximately 1.15	approximately 1.13	approximately 1.13	approximately 0.79	approximately 0.92	approximately 1.01	approximately 0.69	approximately 0.81	approximately 0.90	—	approximately 0.70	approximately 0.75	approximately 1.06	approximately 0.48
Dead by DaylightXbox	approximately 1.15	approximately 1.13	approximately 1.13	approximately 0.79	approximately 0.92	approximately 1.04	approximately 0.69	approximately 0.78	approximately 0.90	—	—	approximately 0.61	approximately 1.05	approximately 0.56
Dead by Daylight WindowsXbox	approximately 1.14	approximately 1.14	approximately 1.14	approximately 0.80	approximately 0.92	approximately 1.05	approximately 0.67	approximately 0.79	approximately 0.92	—	approximately 0.70	approximately 0.61	approximately 1.07	approximately 0.56
Hooked on You: A Dead by Daylight Dating Sim™Steam	approximately 2.32	approximately 2.83	approximately 2.83	approximately 1.55	approximately 1.93	approximately 2.53	approximately 1.21	approximately 1.93	approximately 1.52	—	approximately 1.53	approximately 1.45	approximately 2.33	approximately 0.78
Islands of InsightSteam	approximately 1.10	approximately 1.12	approximately 1.12	approximately 0.72	approximately 0.94	approximately 1.02	approximately 0.58	approximately 0.79	approximately 0.64	—	approximately 0.55	approximately 0.50	approximately 1.19	approximately 0.45
Meet Your MakerSteam	approximately 1.06	approximately 1.14	approximately 1.14	approximately 0.72	approximately 0.96	approximately 1.05	approximately 0.58	approximately 0.78	approximately 0.66	—	approximately 0.56	approximately 0.50	approximately 1.21	approximately 0.45
Meet Your MakerXbox	approximately 1.04	approximately 1.13	approximately 1.13	approximately 0.74	approximately 0.95	approximately 1.04	approximately 0.58	approximately 0.79	approximately 0.71	—	—	approximately 0.23	approximately 1.20	—
The Casting of Frank Stone™Epic	approximately 1.06	approximately 1.06	approximately 1.06	approximately 0.74	approximately 0.91	approximately 1.03	approximately 0.60	approximately 0.80	approximately 0.63	approximately 0.50	approximately 0.51	approximately 0.39	approximately 0.77	approximately 0.43
The Casting of Frank Stone™Steam	approximately 1.06	approximately 1.07	approximately 1.07	approximately 0.74	approximately 0.91	approximately 1.02	approximately 0.57	approximately 0.80	approximately 0.63	—	approximately 0.51	approximately 0.47	approximately 0.77	approximately 0.43

Copies 1–9 of 9 priced store copies, by name; the medians above use all of them.

Against comps

Markets priced off their comps

Of Behaviour Interactive Inc.'s 5 paid Steam games with a regional price in the last 30 days, the 2 with a list price in the US and another market on the same day, highest modeled revenue first. 3 had only sale prices in the window and are left out. For each, the markets whose list-price ratio sits more than 15% above or below the median of comparable Steam games (shared tags, list price ±30%) — measured prices, not estimates. A market with fewer than 5 comps priced is not counted either way; comps n is the range across the game’s markets. Each game links to its full audit and method. The audit reads list prices only, while the pricing index takes each copy’s latest price whether on sale or not, so a game’s ratio here can differ from its ratio there. Counted over each game's first 5 markets, the ones its audit shows everyone; the rest are Pro.

Game	Markets	Above	Below	Comps n
Dead by Daylight	5	—	—	34–40
Meet Your Maker	5	—	—	36–40

Against comps