Pricing index

PLAYISM regional pricing index

How PLAYISM prices outside the US, market by market, as a share of the US price — beside the median for every publisher.

Over 39 priced games (52 store copies).

Market	PLAYISM	Every publisher	Difference	Pairs	Not converted	Outliers
United Kingdom	approximately 1.06	approximately 1.11	5% below market	41	—	—
Germany	approximately 1.11	approximately 1.12	1% below market	41	—	—
France	approximately 1.11	approximately 1.12	1% below market	41	—	—
Japan	approximately 0.63	approximately 0.75	16% below market	41	—	—
Canada	approximately 0.91	approximately 0.91	at market	52	—	—
Australia	approximately 1.03	approximately 1.04	1% below market	41	—	—
Brazil	approximately 0.55	approximately 0.70	22% below market	52	—	—
South Korea	approximately 0.88	approximately 0.92	4% below market	40	—	—
Mexico	approximately 0.63	approximately 0.87	28% below market	51	—	—
Russia	approximately 0.30	approximately 0.53	44% below market	40	—	—
China	approximately 0.52	approximately 0.54	3% below market	34	—	—
Türkiye	approximately 0.53	approximately 0.59	10% below market	33	—	8
Poland	approximately 0.95	approximately 1.09	13% below market	41	—	—
Ukraine	approximately 0.46	approximately 0.56	18% below market	40	—	—

Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.

Per game

Each game's ratio by market

Game	UK	DE	FR	JP	CA	AU	BR	KR	MX	RU	CN	TR	PL	UA
Unholy HeightsGOG	approximately 1.03	approximately 1.02	approximately 1.02	approximately 1.00	approximately 0.95	approximately 1.04	approximately 0.41	approximately 1.00	approximately 0.65	approximately 0.29	approximately 0.67	approximately 0.59	approximately 1.02	approximately 0.28
YUMENIKKI -DREAM DIARY-Switch	—	—	—	—	approximately 0.88	—	approximately 0.60	—	approximately 1.08	—	—	—	—	—

Copies 51–52 of 52 priced store copies, by name; the medians above use all of them.

Set aside

Outliers

8 price pairs came out below 0.10 or above 3.00 times the US price and are in no median or count above. A ratio that far out is almost always ours rather than the store’s: each side is the latest price seen on the same day, sale or not, so a US sale price can meet another market’s full price on the day a sale starts or ends. The two prices are shown so you can judge.

Game	Market	Ratio	Local price	US price	Day
The Exit 8Xbox	Türkiye	approximately 0.04	TRY 4.90	$2.79	2026-10-08
Momodora: Reverie Under the MoonlightXbox	Türkiye	approximately 0.05	TRY 25.00	$9.99	2026-10-18
Bright Memory: Infinite Platinum EditionXbox	Türkiye	approximately 0.06	TRY 56.25	$19.99	2026-10-03
Bright MemoryXbox	Türkiye	approximately 0.06	TRY 22.50	$7.99	2026-10-05
DEEEER Simulator: Your Average Everyday Deer GameXbox	Türkiye	approximately 0.06	TRY 56.25	$19.99	2026-09-29
Mighty GooseXbox	Türkiye	approximately 0.06	TRY 22.50	$7.99	2026-09-24
The Good LifeXbox	Türkiye	approximately 0.06	TRY 113.75	$39.99	2026-10-09
GNOSIAXbox	Türkiye	approximately 0.06	TRY 71.25	$24.99	2026-10-05

Against comps

Markets priced off their comps

Of PLAYISM's 14 paid Steam games with a regional price in the last 30 days, the 10 with a list price in the US and another market on the same day, highest modeled revenue first. 4 had only sale prices in the window and are left out. For each, the markets whose list-price ratio sits more than 15% above or below the median of comparable Steam games (shared tags, list price ±30%) — measured prices, not estimates. A market with fewer than 5 comps priced is not counted either way; comps n is the range across the game’s markets. Each game links to its full audit and method. The audit reads list prices only, while the pricing index takes each copy’s latest price whether on sale or not, so a game’s ratio here can differ from its ratio there. Counted over each game's first 5 markets, the ones its audit shows everyone; the rest are Pro.

Game	Markets	Above	Below	Comps n
GNOSIA	5	—	—	39–40
Momodora: Reverie Under The Moonlight	5	—	—	39–40
Homura Hime	5	—	—	39–40
Mad Father	5	—	2	36–40
Momodora: Moonlit Farewell	5	—	—	39–40
La-Mulana	5	—	—	39–40
Ib	5	—	2	40
Mitsurugi Kamui Hikae	5	—	2	38–40
Astebreed: Definitive Edition	5	—	—	39–40
Rusted Moss	5	—	—	40

Against comps