Pricing index

Nicalis, Inc. regional pricing index

How Nicalis, Inc. prices outside the US, market by market, as a share of the US price — beside the median for every publisher.

Over 15 priced games (24 store copies).

Market	Nicalis, Inc.	Every publisher	Difference	Pairs	Not converted	Outliers
United Kingdom	approximately 1.06	approximately 1.11	4% below market	24	—	—
Germany	approximately 0.95	approximately 1.12	15% below market	23	—	—
France	approximately 0.98	approximately 1.12	13% below market	24	—	—
Japan	approximately 0.65	approximately 0.75	14% below market	21	—	—
Canada	approximately 0.80	approximately 0.91	13% below market	24	—	—
Australia	approximately 1.03	approximately 1.04	at market	21	—	—
Brazil	approximately 0.38	approximately 0.70	46% below market	23	—	—
South Korea	approximately 0.80	approximately 0.92	13% below market	23	—	—
Mexico	approximately 0.54	approximately 0.87	38% below market	24	—	—
Russia	approximately 0.29	approximately 0.53	45% below market	24	—	—
China	approximately 0.46	approximately 0.54	15% below market	20	—	—
Türkiye	approximately 0.93	approximately 0.59	58% above market	13	—	11
Poland	approximately 0.92	approximately 1.09	16% below market	24	—	—
Ukraine	approximately 0.34	approximately 0.56	39% below market	21	—	—

Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.

Per game

Each game's ratio by market

Game	UK	DE	FR	JP	CA	AU	BR	KR	MX	RU	CN	TR	PL	UA
Air Missions: HINDEpic	approximately 1.06	approximately 0.89	approximately 0.89	approximately 0.66	approximately 0.77	approximately 1.05	approximately 0.38	approximately 0.75	approximately 0.44	approximately 0.26	approximately 0.45	outlier	approximately 0.88	approximately 0.31
Cave Story+Epic	approximately 1.06	approximately 0.90	approximately 0.90	approximately 0.67	approximately 0.80	approximately 1.07	approximately 0.39	approximately 0.74	approximately 0.44	approximately 0.28	approximately 0.45	outlier	approximately 0.84	approximately 0.31
Cave Story+Steam	approximately 0.97	approximately 1.12	approximately 1.12	approximately 0.62	approximately 0.80	approximately 1.00	approximately 0.37	approximately 0.80	approximately 0.55	approximately 0.27	approximately 0.48	approximately 1.00	approximately 0.92	approximately 0.34
Cave Story®+GOG	approximately 0.97	approximately 1.12	approximately 1.12	approximately 0.62	approximately 0.80	approximately 0.93	approximately 0.37	approximately 1.00	approximately 0.57	approximately 0.35	approximately 0.48	approximately 0.93	approximately 0.92	approximately 0.53
Cramped Room of DeathGOG	approximately 1.13	approximately 1.10	approximately 1.10	approximately 0.72	approximately 0.91	approximately 1.02	approximately 0.62	approximately 1.00	approximately 0.69	approximately 0.43	approximately 0.49	approximately 0.93	approximately 1.16	approximately 1.00
Crystal CrisisGOG	approximately 1.03	approximately 0.95	approximately 0.95	approximately 0.65	approximately 0.81	approximately 1.01	approximately 0.37	approximately 1.00	approximately 0.39	approximately 0.38	approximately 0.52	approximately 0.93	approximately 0.93	approximately 0.52
Full Mojo RampageXbox	approximately 1.06	—	approximately 1.12	—	approximately 0.70	—	—	—	approximately 0.83	approximately 1.20	—	outlier	approximately 0.99	—
HyperParasiteEpic	approximately 1.06	approximately 0.91	approximately 0.91	approximately 0.67	approximately 0.80	approximately 1.08	approximately 0.37	approximately 0.74	approximately 0.46	approximately 0.28	approximately 0.45	outlier	approximately 0.85	approximately 0.31
IRAEpic	approximately 1.06	approximately 1.01	approximately 1.01	approximately 0.63	approximately 0.81	approximately 0.98	approximately 0.53	approximately 0.76	approximately 0.49	approximately 0.36	approximately 0.46	approximately 0.15	approximately 1.08	approximately 0.41
IkarugaEpic	approximately 1.06	approximately 0.89	approximately 0.89	approximately 0.62	approximately 0.77	approximately 1.05	approximately 0.38	approximately 0.75	approximately 0.44	approximately 0.23	approximately 0.45	outlier	approximately 0.89	approximately 0.31
IraGOG	approximately 1.11	approximately 1.11	approximately 1.11	approximately 1.00	approximately 0.92	approximately 1.03	approximately 0.58	approximately 1.00	approximately 0.65	approximately 0.42	approximately 0.57	approximately 0.94	approximately 1.20	approximately 0.52
NecroLand: Undead CorpsEpic	approximately 1.06	approximately 0.89	approximately 0.89	approximately 0.62	approximately 0.77	approximately 1.05	approximately 0.38	approximately 0.75	approximately 0.44	approximately 0.24	approximately 0.45	outlier	approximately 0.90	approximately 0.31
NecroLand: Undead CorpsGOG	approximately 0.93	approximately 1.13	approximately 1.13	approximately 0.64	approximately 0.78	approximately 0.97	approximately 0.39	approximately 1.00	approximately 0.66	approximately 0.30	approximately 0.54	approximately 0.93	approximately 0.93	approximately 0.63
RemiLore: Lost Girl in the Lands of LoreEpic	approximately 1.07	approximately 0.90	approximately 0.90	approximately 0.66	approximately 0.78	approximately 1.04	approximately 0.37	approximately 0.75	approximately 0.44	approximately 0.27	approximately 0.45	outlier	approximately 0.89	approximately 0.31
RemiLore: Lost Girl in the Lands of LoreGOG	approximately 1.03	approximately 0.95	approximately 0.95	approximately 0.65	approximately 0.80	approximately 0.99	approximately 0.38	approximately 1.00	approximately 0.53	approximately 0.22	approximately 0.43	approximately 0.93	approximately 0.91	approximately 0.46
Spectacular SparkyEpic	approximately 1.06	approximately 0.90	approximately 0.90	approximately 0.67	approximately 0.80	approximately 1.06	approximately 0.37	approximately 0.74	approximately 0.44	approximately 0.28	approximately 0.45	outlier	approximately 0.84	approximately 0.31
Spectacular SparkyGOG	approximately 1.01	approximately 0.93	approximately 0.93	approximately 0.64	approximately 0.82	approximately 0.99	approximately 0.38	approximately 1.00	approximately 0.59	approximately 0.29	approximately 0.50	approximately 0.93	approximately 0.92	approximately 0.57
The Binding of Isaac: RebirthApp Store	approximately 1.32	approximately 1.36	approximately 1.36	approximately 1.06	approximately 0.94	approximately 1.07	approximately 1.28	approximately 1.23	approximately 1.11	approximately 1.02	—	approximately 1.09	approximately 1.21	approximately 1.20
The Binding of Isaac: RebirthGOG	approximately 0.97	approximately 1.12	approximately 1.12	approximately 0.62	approximately 0.80	approximately 0.93	approximately 0.36	approximately 1.00	approximately 0.57	approximately 0.36	approximately 0.48	approximately 0.93	approximately 0.92	approximately 0.53
The Binding of Isaac: RebirthSteam	approximately 0.97	approximately 1.12	approximately 1.12	approximately 0.62	approximately 0.80	approximately 0.93	approximately 0.37	approximately 0.77	approximately 0.55	approximately 0.36	approximately 0.48	approximately 1.00	approximately 0.92	approximately 0.34
The Binding of Isaac: RebirthXbox	approximately 1.07	approximately 1.13	approximately 1.13	—	approximately 0.71	—	approximately 0.76	approximately 0.95	approximately 0.84	approximately 1.20	—	outlier	approximately 1.03	—
The Binding of Isaac: RepentanceEpic	approximately 1.06	approximately 0.90	approximately 0.90	approximately 0.66	approximately 0.77	approximately 1.04	approximately 0.37	approximately 0.75	approximately 0.45	approximately 0.26	approximately 0.44	outlier	approximately 0.87	approximately 0.32
The Binding of Isaac: RepentanceXbox	approximately 1.11	approximately 1.15	approximately 1.15	—	approximately 0.92	—	approximately 0.76	approximately 0.91	approximately 1.19	approximately 1.20	—	approximately 0.20	approximately 1.21	—
Wanna SurviveEpic	approximately 1.06	approximately 0.89	approximately 0.89	approximately 0.67	approximately 0.79	approximately 1.06	approximately 0.39	approximately 0.74	approximately 0.45	approximately 0.27	approximately 0.45	outlier	approximately 0.84	approximately 0.31

Copies 1–24 of 24 priced store copies, by name; the medians above use all of them.

Set aside

Outliers

11 price pairs came out below 0.10 or above 3.00 times the US price and are in no median or count above. A ratio that far out is almost always ours rather than the store’s: each side is the latest price seen on the same day, sale or not, so a US sale price can meet another market’s full price on the day a sale starts or ends. The two prices are shown so you can judge.

Game	Market	Ratio	Local price	US price	Day
The Binding of Isaac: RepentanceEpic	Türkiye	approximately 0.03	TRY 79.00	$49.99	2026-10-01
RemiLore: Lost Girl in the Lands of LoreEpic	Türkiye	approximately 0.03	TRY 33.00	$19.99	2026-10-19
Air Missions: HINDEpic	Türkiye	approximately 0.03	TRY 33.00	$19.99	2026-10-12
Wanna SurviveEpic	Türkiye	approximately 0.03	TRY 25.00	$14.99	2026-10-08
Cave Story+Epic	Türkiye	approximately 0.03	TRY 25.00	$14.99	2026-10-05
Spectacular SparkyEpic	Türkiye	approximately 0.03	TRY 25.00	$14.99	2026-10-02
HyperParasiteEpic	Türkiye	approximately 0.03	TRY 25.00	$14.99	2026-09-27
NecroLand: Undead CorpsEpic	Türkiye	approximately 0.03	TRY 17.00	$9.99	2026-10-13
IkarugaEpic	Türkiye	approximately 0.03	TRY 17.00	$9.99	2026-10-12
Full Mojo RampageXbox	Türkiye	approximately 0.06	TRY 39.41	$12.99	2026-10-14
The Binding of Isaac: RebirthXbox	Türkiye	approximately 0.06	TRY 46.01	$14.99	2026-10-18

Against comps

Markets priced off their comps

Of Nicalis, Inc.'s 2 paid Steam games with a regional price in the last 30 days, the 2 with a list price in the US and another market on the same day, highest modeled revenue first. For each, the markets whose list-price ratio sits more than 15% above or below the median of comparable Steam games (shared tags, list price ±30%) — measured prices, not estimates. A market with fewer than 5 comps priced is not counted either way; comps n is the range across the game’s markets. Each game links to its full audit and method. The audit reads list prices only, while the pricing index takes each copy’s latest price whether on sale or not, so a game’s ratio here can differ from its ratio there. Counted over each game's first 5 markets, the ones its audit shows everyone; the rest are Pro.

Game	Markets	Above	Below	Comps n
The Binding of Isaac: Rebirth	5	—	—	40
Cave Story+	5	—	—	39–40

Against comps