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Pricing index

Idea Factory regional pricing index

How Idea Factory prices outside the US, market by market, as a share of the US price — beside the median for every publisher.

Over 40 priced games.

MarketIdea FactoryEvery publisherPairsNot convertedOutliers
United Kingdomapproximately 1.07approximately 1.112——
Germanyapproximately 1.02approximately 1.122——
Franceapproximately 1.02approximately 1.122——
Japanapproximately 0.68approximately 0.752——
Canadaapproximately 0.94approximately 0.9140——
Australiaapproximately 1.00approximately 1.042——
Brazilapproximately 0.99approximately 0.7028——
South Korea—approximately 0.920——
Mexicoapproximately 1.05approximately 0.8740——
Russiaapproximately 0.36approximately 0.532——
Chinaapproximately 0.54approximately 0.542——
Türkiyeapproximately 0.53approximately 0.592——
Polandapproximately 1.04approximately 1.092——
Ukraineapproximately 0.41approximately 0.562——

Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.

Per game

Each game's ratio by market

GameUKDEFRJPCAAUBRKRMXRUCNTRPLUA
Hyperdimension Neptunia Re;Birth3 V GenerationSteamapproximately 1.13approximately 1.11approximately 1.11approximately 0.72approximately 0.92approximately 1.01approximately 0.62—approximately 0.64approximately 0.44approximately 0.58approximately 0.53approximately 1.16approximately 0.48
Little Witch NobetaSwitch————approximately 0.99—approximately 1.00—approximately 1.11—————
MADO MONOGATARI: Fia and the Wondrous AcademySwitch————approximately 0.99—approximately 1.10—approximately 1.04—————
MADO MONOGATARI: Fia and the Wondrous Academy Deluxe EditionSwitch————approximately 0.95—approximately 1.13—approximately 1.06—————
Mary Skelter 2Switch————approximately 0.88———approximately 1.08—————
Mary Skelter FinaleSwitch————approximately 0.94———approximately 1.13—————
Megadimension Neptunia VIISwitch————approximately 0.88———approximately 1.06—————
Moero Chronicle™ HyperSwitch————approximately 0.88———approximately 1.07—————
My Next Life as a Villainess: All Routes Lead to Doom! -Pirates of the Disturbance-Switch————approximately 0.99—approximately 0.97—approximately 1.02—————
Neptunia Game Maker R:EvolutionSwitch————approximately 1.00—approximately 0.98—approximately 0.98—————
Neptunia X SENRAN KAGURA: Ninja WarsSwitch————approximately 0.85—approximately 0.36—approximately 0.51—————
Neptunia: Sisters VS SistersSwitch————approximately 1.00—approximately 0.99—approximately 1.05—————
Super Neptunia RPGSwitch————approximately 0.88———approximately 1.07—————
Sympathy KissSwitch————approximately 1.00—approximately 0.98—approximately 1.05—————
Touhou Spell Carnival Digital Deluxe EditionSwitch————approximately 0.95—approximately 1.10—approximately 1.05—————

Copies 26–40 of 40 priced store copies, by name; the medians above use all of them.

Against comps

Markets priced off their comps