Pricing index
ZeptoLab UK Limited regional pricing index
How ZeptoLab UK Limited prices outside the US, market by market, as a share of the US price — beside the median for every publisher.
Over 5 priced games.
| Market | ZeptoLab UK Limited | Every publisher | Pairs | Not converted | Outliers | |
|---|---|---|---|---|---|---|
| United Kingdom | approximately 1.33 | approximately 1.11 | 20% above market | 5 | — | — |
| Germany | approximately 1.13 | approximately 1.12 | at market | 5 | — | — |
| France | approximately 1.13 | approximately 1.12 | at market | 5 | — | — |
| Japan | approximately 0.96 | approximately 0.75 | 28% above market | 5 | — | — |
| Canada | approximately 0.71 | approximately 0.91 | 23% below market | 5 | — | — |
| Australia | approximately 1.40 | approximately 1.04 | 35% above market | 5 | — | — |
| Brazil | approximately 1.37 | approximately 0.70 | 96% above market | 5 | — | — |
| South Korea | approximately 0.83 | approximately 0.92 | 9% below market | 5 | — | — |
| Mexico | approximately 1.07 | approximately 0.87 | 23% above market | 5 | — | — |
| Russia | approximately 1.18 | approximately 0.53 | 123% above market | 5 | — | — |
| China | — | approximately 0.54 | — | 0 | — | — |
| Türkiye | approximately 1.03 | approximately 0.59 | 74% above market | 5 | — | — |
| Poland | approximately 1.30 | approximately 1.09 | 19% above market | 5 | — | — |
| Ukraine | approximately 1.00 | approximately 0.56 | 78% above market | 5 | — | — |
Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.
Per game
Each game's ratio by market
| Game | UK | DE | FR | JP | CA | AU | BR | KR | MX | RU | CN | TR | PL | UA |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Cut the Rope 2App Store | approximately 1.32 | approximately 1.12 | approximately 1.12 | approximately 0.95 | approximately 1.05 | approximately 1.05 | approximately 1.30 | approximately 1.23 | approximately 1.08 | approximately 1.20 | — | approximately 1.02 | approximately 1.28 | approximately 1.00 |
| Cut the Rope GOLDApp Store | approximately 1.33 | approximately 1.14 | approximately 1.14 | approximately 0.96 | approximately 1.06 | approximately 1.05 | approximately 1.25 | approximately 1.22 | approximately 1.08 | approximately 1.18 | — | approximately 1.03 | approximately 1.30 | approximately 1.00 |
| Cut the Rope: Experiments GOLDApp Store | approximately 1.32 | approximately 1.12 | approximately 1.12 | approximately 0.96 | approximately 0.70 | approximately 1.40 | approximately 1.39 | approximately 0.83 | approximately 1.05 | approximately 1.17 | — | approximately 1.03 | approximately 1.29 | approximately 1.00 |
| Cut the Rope: Magic GOLDApp Store | approximately 1.33 | approximately 1.13 | approximately 1.13 | approximately 0.96 | approximately 0.71 | approximately 1.40 | approximately 1.37 | approximately 0.83 | approximately 1.04 | approximately 1.20 | — | approximately 1.02 | approximately 1.30 | approximately 1.00 |
| Cut the Rope: Time Travel GOLDApp Store | approximately 1.33 | approximately 1.13 | approximately 1.13 | approximately 0.96 | approximately 0.70 | approximately 1.40 | approximately 1.40 | approximately 0.83 | approximately 1.07 | approximately 1.18 | — | approximately 1.03 | approximately 1.30 | approximately 1.00 |
Copies 1–5 of 5 priced store copies, by name; the medians above use all of them.
Against comps