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Pricing index

Gameloft regional pricing index

How Gameloft prices outside the US, market by market, as a share of the US price — beside the median for every publisher.

Over 10 priced games (19 store copies).

MarketGameloftEvery publisherPairsNot convertedOutliers
United Kingdomapproximately 1.11approximately 1.1111——
Germanyapproximately 1.13approximately 1.1211——
Franceapproximately 1.13approximately 1.1211——
Japanapproximately 0.74approximately 0.759——
Canadaapproximately 0.93approximately 0.9119——
Australiaapproximately 1.06approximately 1.0411——
Brazilapproximately 1.07approximately 0.7019——
South Koreaapproximately 0.96approximately 0.9210——
Mexicoapproximately 0.98approximately 0.8719——
Russiaapproximately 0.84approximately 0.535——
Chinaapproximately 1.03approximately 0.545——
Türkiyeapproximately 0.51approximately 0.5911——
Polandapproximately 1.09approximately 1.0911——
Ukraineapproximately 0.67approximately 0.5611——

Each number is a median ratio: a game’s local price, converted to dollars at the exchange rate published for the day that price was seen, divided by the same copy’s US price on that same day. 1.00 means the market pays what America pays; 0.50 half; 1.20 a fifth more. One pair per copy and market: the newest day in the last 30 days with both prices; n is the number of pairs. The conversion is ours (hence ≈); the local prices are the stores’ own. Either price can be a sale price: the pair is the same one our regional revenue model reads, so a US sale moves a median (a 50%-off US price against a local list price reads about 2.00). A game’s own regional pricing page pairs list prices only. A pair whose ratio falls outside 0.10–3.00 is set aside as an outlier — in no median and no n.

Per game

Each game's ratio by market

GameUKDEFRJPCAAUBRKRMXRUCNTRPLUA
Bluey's Happy SnapsEpicapproximately 1.16approximately 1.13approximately 1.13approximately 0.74approximately 0.88approximately 0.96approximately 1.24approximately 0.84approximately 0.99approximately 0.84approximately 1.03approximately 0.82approximately 1.09approximately 0.67
Bluey's Happy SnapsSwitch————approximately 0.88—approximately 1.21—approximately 0.96—————
Bluey's Happy SnapsSwitch————approximately 0.88—approximately 1.22—approximately 0.96—————
Carmen SandiegoEpicapproximately 1.06approximately 1.03approximately 1.03approximately 0.90approximately 0.99approximately 1.11approximately 1.11approximately 0.98approximately 1.11approximately 0.93approximately 1.07approximately 0.79approximately 0.96approximately 0.91
Carmen SandiegoSwitch————approximately 0.95—approximately 0.94—approximately 1.12—————
Carmen Sandiego.App Storeapproximately 1.67approximately 1.41approximately 1.41approximately 1.27approximately 1.24approximately 1.39approximately 1.47approximately 1.45approximately 1.35——approximately 1.27approximately 1.61approximately 1.25
Disney Dreamlight ValleyEpicapproximately 1.11approximately 1.12approximately 1.12approximately 0.73approximately 0.91approximately 0.78approximately 0.74approximately 0.94approximately 0.98approximately 0.26approximately 0.44approximately 0.35approximately 1.18approximately 0.38
Disney Dreamlight ValleySwitch————approximately 0.94—approximately 1.03—approximately 0.97—————
Disney Dreamlight ValleySteamapproximately 1.11approximately 1.13approximately 1.13approximately 1.01approximately 0.94approximately 1.04approximately 1.04approximately 0.82approximately 0.98——approximately 0.73approximately 1.09approximately 0.67
Disney Dreamlight Valley - Nintendo Switch™ 2 EditionSwitch————approximately 0.94—approximately 1.07—approximately 0.97—————
Explorers Collection: The Oregon Trail & Carmen Sandiego BundleSwitch————approximately 0.98—approximately 1.12—approximately 1.04—————
Nickelodeon Extreme Tennis: Next!Switch————approximately 0.99—approximately 1.20—approximately 0.60—————
SongPop PartySwitch————approximately 0.92—approximately 0.87—approximately 0.99—————
SongPop PartyXboxapproximately 1.12approximately 1.15approximately 1.15—approximately 0.93approximately 1.07approximately 0.73—approximately 1.01——approximately 0.31approximately 1.22approximately 0.57
Sonic Runners AdventureApp Storeapproximately 1.33approximately 1.13approximately 1.13—approximately 0.94approximately 1.16approximately 1.31approximately 1.10approximately 1.26——approximately 1.01approximately 1.29approximately 1.33
The Oregon TrailEpicapproximately 1.10approximately 1.12approximately 1.12approximately 0.74approximately 0.87approximately 1.04approximately 0.67approximately 0.83approximately 0.72approximately 0.36approximately 0.62approximately 0.51approximately 1.02approximately 0.81
The Oregon TrailGOGapproximately 1.11approximately 1.14approximately 1.14approximately 1.00approximately 0.88approximately 1.06approximately 0.65approximately 1.00approximately 0.68approximately 1.06approximately 1.05approximately 0.47approximately 1.04approximately 0.48
The Oregon TrailSteamapproximately 1.10approximately 1.12approximately 1.12approximately 0.74approximately 0.87approximately 1.04approximately 0.64approximately 1.09approximately 0.96——approximately 0.50approximately 0.94approximately 0.41
The Oregon TrailXboxapproximately 1.11approximately 1.14approximately 1.14approximately 0.74approximately 0.92approximately 1.06approximately 1.09approximately 0.93approximately 1.37——approximately 0.38approximately 1.20approximately 0.57

Copies 1–19 of 19 priced store copies, by name; the medians above use all of them.

Against comps

Markets priced off their comps