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Steam tag trend

Indie Steady

Releases, reviews written and modeled launch revenue for Indie on Steam, month by month (93,706 games with an estimate carry the tag).

Reviews written

+7%

2,472,490 in Jul–Sep 2026 vs 2,301,225 in Jul–Sep 2025

Paid releases

+91%

5,648 vs 2,954, same months (of 6,237 and 3,465 in all)

Upcoming games

44,996

median 20 followers (44,862 with a count); their total followers +5% in 30 days, over 2,031 games read at both ends (the largest weigh most)

Top contributor to the growth: WARDOGS, 88,285 reviews in Jul–Sep 2026 against 0 a year earlier — 52% of the tag's increase.

We compare the last 3 complete months with the same 3 months a year earlier, which takes out the season. Reviews are counted on the tag’s paid games only (free-to-play games have no monthly review history with us), so releases are counted the same way: paid releases. A tag needs at least 30 paid releases and 1,000 reviews in both periods, and no more than 50% of its releases in the two years free to play; otherwise it is “too few”. Rising: review volume up 20% or more, by at least as much as paid releases, and no more than 50% of that growth from a single game. Cooling: review volume down 20% or more. Anything else: Steady.

Reviews written are summed over 60,015 paid Indie games whose review history we re-read on or after Oct 1, 2026, so their last complete month is whole; 5 more, last read before that, are left out of every month alike (we re-read a game about once a week).

Our follower history starts Jul 13, 2026, so the 30-day change has nothing older to compare with. A game carries many tags and counts in each. Correlation only: a trend describes the past, it does not forecast.

Releases

Indie games that first went on sale each month (tracked Steam games).

10/2411/2412/241/252/253/254/255/256/257/258/259/2510/2511/2512/251/262/263/264/265/266/267/268/269/26

Reviews written

Steam reviews posted each month on Indie's paid games of any age — the demand side. Free-to-play games have no monthly review history with us, so they are not counted.

10/2411/2412/241/252/253/254/255/256/257/258/259/2510/2511/2512/251/262/263/264/265/266/267/268/269/26

Median revenue of the month's releases, 3 months in

Modeled: each paid release's estimated revenue at the last month boundary on or before 3 months after it first sold (2–3 months of sales), median per month, over the month's paid releases. Releases with no review yet have no history and are left out, so this is the median of reviewed launches and runs above a typical launch; each month shows its n of the paid releases. Through Jun 2026; younger months are not 3 months old yet.

10/2411/2412/241/252/253/254/255/256/257/258/259/2510/2511/2512/251/262/263/264/265/266/26

Modeled estimate, not reported sales

Month by month

MonthReleasesPaidMedian revenue, 3 moReviews written
Sep 20262,1281,935not yet767,297
Aug 20262,1321,937not yet809,939
Jul 20261,9771,776not yet895,254
Jun 20261,5411,333≈$601n=977 of 1,333764,720
May 20261,3351,143≈$845n=903 of 1,143745,242
Apr 20261,5551,382≈$1.4Kn=1,080 of 1,382776,657
Mar 20261,6741,469≈$884n=1,160 of 1,469824,241
Feb 20261,115938≈$816n=724 of 938647,795
Jan 20261,090954≈$1.1Kn=791 of 954829,938
Dec 20251,172993≈$733n=767 of 993829,470
Nov 20251,4791,330≈$1.2Kn=1,077 of 1,3301,195,290
Oct 20251,3751,196≈$996n=936 of 1,196817,178
Sep 20251,054919≈$1.1Kn=721 of 919861,209
Aug 20251,138972≈$1.3Kn=757 of 972635,153
Jul 20251,2731,063≈$846n=825 of 1,063804,863
Jun 20251,090922≈$697n=720 of 922743,528
May 20251,137982≈$1.3Kn=786 of 982634,116
Apr 20251,131977≈$1.1Kn=775 of 977669,226
Mar 20251,2551,074≈$1Kn=873 of 1,074731,537
Feb 2025894735≈$748n=577 of 735566,772
Jan 2025946809≈$971n=654 of 809770,563
Dec 20241,086903≈$822n=694 of 903923,330
Nov 20241,155980≈$879n=762 of 980902,702
Oct 20241,2211,038≈$1Kn=821 of 1,038576,754

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