
Konnichiwa Shop-owner-kun! Become a hero of the weeb/otaku community in a cute Japanese suburb with your very own waifu pillow shop! Stock your shelves with exciting dakimakura designs, expand your store, and make a fortune in Shop Simulator: Waifu Pillows!
Modeled estimate, not a reported figure. How we estimate →
Media

About
Welcome to Shop Simulator: Waifu Pillows. Become the hero of a charming Japanese suburb by selling Dakimakuras (body pillows) to enthusiastic fans! These "snuggle pillows" with thrilling waifu designs are the key to your customers' hearts.
Day in and day out, the determined weebs/otakus from the neighborhood storm into your shop, ready to spend all their money on their favorite waifus.
How could this be, you ask? Let me explain!
Here's an overview of the waifus that will set your customers' hearts racing:
Hana-chan, Mika-senpai, Aiko-san, and Kaori-sensei are the reason your shop is thriving and why the weebs/otakus across the neighborhood are so excited!
Understandable, right?
Ah.. getting straight to the point! No problem:
Order new pillows with appealing waifu designs on your PC to attract the neighborhood's weebs/otakus.
Stock your shelves with the pillows and set a price.
Let the incoming weebs/otakus reward you handsomely for fueling their passion.
Use this money to expand, decorate your shop, and order more pillows.
Mod Support with Steam Workshop: Style your shop with new waifu designs created by the community!
Multiplayer: Team up with up to 3 friends to run your waifu pillow shop in online co-op.
Click & Collect: Fulfill online orders for weebs/otakus to earn extra income.
License System: Unlock new pillows and decorations by purchasing licenses!

Over 65 different waifu pillows are waiting to be displayed on 8 types of shelves! Decorate your shop with more than 50 decoration items, expand your shop's floor space to over four times its size, and hire up to 3 employees to assist with sales.
Visit us on Discord - you can find the link on the right in the sidebar!

Genres
Stats
All-time low is the lowest price we've recorded for this game since we started tracking it.
Languages: English, Italian, Spanish - Spain, Czech, Japanese, Korean, Norwegian, Polish, Portuguese - Brazil, Portuguese - Portugal, Russian, Simplified Chinese +5 more
Engagement
Hours played at review time, across 40 reviews with recorded playtime.
Reviews
Themes across 40 recent reviews and how positive each mention is. A keyword signal, not full sentiment analysis.
positive critical· bar length = how often the theme comes up
Reviews
AI gooner slop. Got this game on sale and had to request a refund. There was no way for me to save my progress and when I logged back in after putting in 118 min. all the work was erased and there was no save file. The gameplay is extremely bare bones when compared to other retail simulation titles. There is no story, no interaction in the world, just open shop, fill shop, close shop for the day, and repeat. Every single item is locked behind incremental upgrade walls. What does that mean? It means you have to sell X amount of the item you start with just to get the second. For example: Sell 100 pillows to unlock the ability to buy the license for the next pillow, then you still have to buy the actual pillow you just unlocked. The game feels entirely like it was coded by AI. Characters necks breaking and heads being in weird positions was expected it happened so much. The only saving grace I found was the RIDICULOUS outfits the customers wear. They actually made me laugh a bit and will make you say " wtf are you wearing" . I guess also being able to upload pictures and put them on pillows to sell is a pretty cool plus. I also had the Big Boob DLC and it is not worth having. It would take you literal DAYS in real life to unlock your first NSFW picture. Literal days of your life for mediocre AI slop art. This game is marketed as fully released but it really seems like a beta, or early access game. Don't waste your money on this title.
Simple simulation game. Easy to get all the achievements. The price is perfect even at full price. Dlc not needed; doesnt have any achievements involved with it and the steam workshop kinda already has stuff similar Easily 6/10 for a simulation and anime fan. Love that u can add your own pictures to the pillows, and the steam workshop works with ease with the game no hiccups with it. Worked wonderfully on the steam deck and controller! A little bland game design wise, but if the devs wanted to they have a good start, even though sadlly this seems like a game rushed to be put out doing the simulation craz. especially noticeable with the Ai slop the dev has seem to be publishing as of late I did like being able to paint the walls different colors and even as little separate sections to match the themes of the pillows. Adding plants to make the space of the shop more lively is another neat feature. The leveling up the shop is simple and easy to understand what the next step should be game loopwise. The npcs designs are goofy and enjoyable. Musi/sound could use more work, but the notification of you getting a email is nice and easy to read when running around the shop. Outside of the shop is pretty I loved seeing little petals floating in the air, I do wish they added able more secrets outside would have been fun to explore.
Perfect preparation for my Japan trip. Shame you can't pet the cats though...
I questioned my life choices when buying this, but ended up lost in the repetitive but weirdly addictive game loop. No regrets. Probably. ✌.ʕʘ‿ʘʔ.✌
Not because i like the pillows, but i like this game hahahaha. Müsst ihr wissen
There's ups and downs, for example i like the fact that there's hentai girls coming to my shop with only panties. I would gladly beat my ♥♥♥♥ for them IF not the fact that the boobs are so small. I hate the fact that they be wearing those skirts and tight tops but there is NOTHING to look at. I am disappointed of the fact that a beautiful 10/10 tight ass girls be coming but they are SO flat. I like the whole concept of the game and all but why the ♥♥♥♥ is my workers bald. I expected a nice beautiful tea figure lady come up and work for me BUT NO. Its a ♥♥♥♥♥♥♥ gay bald andrew tate ahh. They wear suits like they trynna mogg someone with their sun reflective head. And why are they holding their hands in the pockets like some mafiozo type ♥♥♥♥. Please add some silicone to the girls and some turkish hair transplant for the guys. Aswell, i am SO ♥♥♥♥♥♥♥ tired on going back and fourth all ♥♥♥♥♥♥♥ day because THERE IS ONLY CASHIERS TO HIRE. where the ♥♥♥♥ is someone to stock the cuddly pillows for me or buy them for me. I am lazy and i have never been more tired and annoyed of doing the same ♥♥♥♥ every single second. My gameplay is nothing more than running and ordering pillows. This game has such a potential but its lowkey annoying. Yall could atleast add a crouch button to peak at the girls skirts. After all, the game is for gooning addicts who has no life and smells like ♥♥♥♥ 24/7. And the ♥♥♥♥ that annoys me the most is the hearing of them saying SOMETHINGS EXPENSIVE. like bro. 2,40 EXTRA FOR A PILLOW T HAT U CAN ♥♥♥ ON IS ♥♥♥♥♥♥♥ GOOD PRICE GANG. LIKE WHY ARE U MAKING ALL THOSE NOISES. and then there be coming 50 people in the shop and if u even forgot to restock ONE thing EVERYONE WILL BE MAKING NOISE ACTING LIKE I KILLED SOMEBODY. holy ♥♥♥♥. Massive potential tho.
Bought this simply because of how good the trailer was. I was laughing hysterically so I just had to get it. Best trailer for a game I've seen in a while not even lying. Any who its a shop sim with anime girls and if you're already reading this far into the game just buy it. You don't have to act like you randomly found this game. It found you because that's who you are so buy it and join us.
Leider ist Shop Simulator: Waifu Pillows ein weiteres KI erstelltes Shop Simulator Spiel... Das Spiel macht für ca. 2 Stunden relativ spaß, danach nimmt der Spaß leider rapide ab und es ist nur noch langweilig. Für alle Achievements sollte man ca. 8-9 Stunden einplanen.
Yes but with a caveat, do not go much past the achievements (10-15 hours). It doesn't take much longer than 10 hours to get all the achievements and it's still consistently fun up to 20 hours. But at a certain point you have more money than you need and the late game pillow unlocks are just me standing around doing nothing because online orders are not worth bothering and the shoppers stop focusing on buying the newer pillows when there's more in the store.
gra dla weebów 10/10
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Trends
Price over time, from our own daily price tracking.
Audience
Estimated from the language of this game's reviews — a proxy for where players are, not official Steam demographics.
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